08
2013How to Create a Content Calendar That Works
It’s that day of the week again. You need to write a blog post or record a video. But wait… what on earth are you going to talk or write about? If you have felt this way once, twice, or several times, you are not alone. Once in a while, we get stuck when it comes to coming up with content. This is where a content calendar comes in handy.
You probably have heard that 2013 is the year for content marketing. Consistently creating great content is important for building authority. This is why having a content calendar is extremely important if you want to post new content on a regular basis, and not just whenever you feel like posting.
In the video below, I’ll teach you how to create a content calendar that works. This isn’t a tutorial mainly on the tools you can use, but more importantly, what components are essential on a content calendar.
I mentioned a couple of tools you can use for creating a content calendar. These are the tools I have mentioned (and some other suggestions):
- Google spreadsheet
- Google calendar
- Online to-do apps (e.g. Remember The Milk, TeuxDeux)
- WordPress editorial calendar plugin
- Good ol’ pen and paper
- Microsoft Office Word (for PC)
- Evernote



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